The former Bromsgrove Hotel, owned and operated by Pedersen Hotels, has now become Holiday Inn Birmingham-Bromsgrove under license from the InterContinental Hotels Group (IHG).

More than £3 million has been invested into enhancing the hotel’s facilities over the past 18 months and a further £1.2 million is set to be invested by the New Year.

So far, improvements to the property have included 110 newly-refurbished air conditioned bedrooms and a new fitness suite, reception and lobby area. By the New Year, a brand new bar and restaurant will also be open for guests.

Added benefits for groups staying at the hotel include express check-in, extended breakfast and dinner hours and an option to select a pillow for your bedroom from the pillow menu. This allows you to choose the firmness and filling to best suit your needs.

GTOs booking nine or more bedrooms qualify for discounted rates.

For further information telephone 01527 576600